Social Media vs Website — Why You Need Both

"I have Instagram, I don't need a site"

The most common misconception. 5,000 Instagram followers — you reach 5-10% of them. The algorithm changes without warning.

The problem with social media

• Algorithm decides who sees you
• Profile can be suspended without reason
• Platform can disappear (MySpace, Vine, Google+)

Website — truly yours

Nobody can shut it down. You control the content. Google traffic is free and permanent.

Combine both

Instagram → captures attention. Website → converts to customers.

Conclusion

Instagram is rented space. A website is your property.